SELLER’S AGENT SERVICE PLEDGE
As an independently owned and operated CENTURY 21® office, we are dedicated to providing you with service that is
professional, courteous and responsive in helping you market your property. To fulfill this commitment, we agree to provide
you with the following services:
1. Dedicate ourselves to making the process of selling your home as easy and successful as possible.
2. Respect you and your needs and be honest and forthright, in accordance with Fair Housing regulations and ethical
real estate practices.
3. Hold your best interests in the highest regard throughout the process.
4. Value and respect your time, being as efficient and effective as possible.
5. Endeavor to always understand your needs and respond quickly.
6. Provide regular progress reports throughout the process, and discuss comments received about your property with
you.
7. Explain each step of the process and act as a guide to help you make informed decisions.
8. Make recommendations to enhance the marketability of your property.
9. Utilize a written Competitive Market Analysis and local market information to help you set an appropriate listing
price to sell your home and receive the value you deserve.
10. Introduce you to other professionals (mortgage lenders, title agents, etc.) for information or assistance as
appropriate.
11. Develop, present and agree upon a Customized Marketing Plan that will detail specific promotional efforts to help
best market your property.
12. Place the internationally recognized CENTURY 21 yard sign on your property, with your permission and subject to
local ordinances.
13. Post your property on c21.com, a site which receives millions of visitors each month.
14. Promote your property to potential buyers.
15. Utilize the CENTURY 21 System’s vast online resources to expose your property to potential buyers around the world.
16. Utilize the CENTURY 21 System to help you obtain the results you deserve, including leveraging our network of more
than 7,000 offices worldwide.
17. Submit to you all written offers, assist with negotiations, and provide an estimate of your net sales proceeds, so you
understand these implications prior to the acceptance or rejection of any offer.
18. Upon acceptance of an offer by you, pre-settlement (escrow) activities throughout the closing process will be
monitored as permitted by law or local practice.
19. Assist you in finding your next home, or offer to refer you to another CENTURY 21 office in another location.
20. Use the full breadth of our collective experience, knowledge, tools and the most up-to-date training to best serve
you.
We appreciate you allowing us to help you with the marketing of your property. If at any time you have a question,
concern, comment or suggestion, please contact me.
This CENTURY 21® Seller Service Pledge Certificate applies only to an exclusive right to sell agreement of not less than _____ days. Please be advised that the nature of the agency relationship as contemplated by this Seller Service Pledge may change in the course of a transaction with your permission or by operation of state law. In this event, some of the services represented may change or become void. If any terms or conditions contained herein are prohibited by local law, they shall be considered severed from this pledge and of no force or effect. In the event of any alleged breach under the terms of this 21 Point Seller Service Pledge Certificate, the seller (as a sole and exclusive remedy) may terminate the exclusive right to sell agreement, provided that the local independently owned CENTURY 21 office is given ten days (10) written notice of the reason for termination and an opportunity to cure the default during the notice period.
© 2013 Century 21 Real Estate LLC. A Realogy Company. All Rights Reserved.
Century 21 Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.
Each Office is Independently Owned and Operated.
CENTURY 21 and the CENTURY 21 Logo are registered service marks owned by Century 21 Real Estate LLC.
